This set of experimental business cards explores how format, interaction, and digital references can reshape personal branding. Each design translates identity into a stylized, scannable, and highly memorable artifact.

This is a self-initiated visual identity project exploring how personal branding can be extended through unconventional print and digital touchpoints. From cyberpunk-influenced round cards to pixelated retro formats, the designs draw from unique visual systems to create memorable, tactile identity pieces.

Each card is designed not just to convey contact info, but to reflect aesthetic values, digital fluency, and interaction-minded thinking. Through playful formatting and functional details like barcode integration, the project questions what a business card can be in a hybrid digital–physical world.

Traditional business cards often rely on static templates, limited interactivity, and predictable formats. For creative professionals in tech or design, these formats don’t fully express personality, digital fluency, or conceptual edge.

Break away from rectangular, print-only formats

Use typography, shape, and color to reflect distinct identity systems

Incorporate interactive or digital components like barcodes and visual signatures

Explore how physical media can reflect digital culture

Concept Development:
Mapped out two core visual directions:

• Futuristic ID Card – smooth, circular, cyber-themed
• Nintendo-Inspired Pixel Card – nostalgic, fragmented, playful

Round ID Card:    

• Employed a gradient-driven monochrome palette
• Integrated scannable barcode as both functional and graphic element
• Designed minimal typography with extended kerning and soft geometric forms

Nintendo Pixel Card:

• Inspired by 8-bit graphics, game UI, and screen glitches
• Used pixel slicing + pattern disruption to break grid rhythm
• Applied a bold, red-blue palette to evoke 90s console nostalgia

Barcode & Digital Layer:

Round ID Card:
Clean, futuristic layout communicating tech-forwrad branding

Nintendo Pixel Card:
Playful, nostalgic piece with layered retro symbolism

Digital Integration:
Functional barcodes suggets hybrid identity systems

Conceptual Branding:
Design choices directly reflect personality and intent

This project tested how far a small-format object like a business card can go in expressing identity. By drawing from tech, gaming, and speculative design, I created cards that function as visual signatures: distinct, interactive, and culturally referential. Each design reflects how branding today lives between screens, materials, and memory.